Web-Design and Prototype
Iterative approaches corporate strategy foster collaborative thinking.
Wireframes and Design
Organically grow the holistic world view of disruptive innovation.
Testing and Evaluation
Collaborative thinking further the overall value settled proposition.
Step 1: Initial Consultation
We start with a comprehensive discussion to understand your product/service and your goals:
Understanding Your Product/Service: Gain insights into what you’re offering and its unique selling points.
Defining Your Target Market: Who are you aiming to reach? Demographics, interests, and geographic locations.
Advertising Platforms: Discuss the best platforms for your campaign (e.g., Facebook, Instagram, Google Ads, Meta, etc.).
Campaign Budget: Determine your advertising spend and decide on:
- Fixed cost or percentage-based pricing.
- Budget allocation across platforms.
Campaign Duration: Establish timelines for your campaign.
Step 2: Campaign Planning
Based on our initial consultation, we will create a detailed marketing plan tailored to your objectives:
Strategy Development:
- Audience segmentation.
- Competitive analysis.
- Ad copy and creative strategy.
Platform Selection: Choose optimal platforms to maximize ROI based on your target market.
KPIs Finalization: Define success metrics, such as:
- Conversion rates.
- Cost per lead (CPL).
- Cost per acquisition (CPA).
- Return on ad spend (ROAS).
Step 3: Campaign Setup
Once the plan is approved, we will proceed with:
Ad Account Setup: Creating or optimizing your ad accounts.
Creative Development: Design compelling ad creatives (images, videos, and copy).
Ad Placement: Define placements for maximum reach and engagement.
Tracking & Analytics: Set up conversion tracking and analytics tools (e.g., Google Analytics, Facebook Pixel).
Step 4: Campaign Launch
With everything ready, we’ll launch your campaign and:
- Monitor ad performance in real time.
- Optimize bids, budgets, and targeting for early results.
- Ensure proper ad delivery on all selected platforms.
Step 5: Ongoing Optimization
Throughout the campaign, we continuously monitor and improve performance:
Performance Analysis:
- A/B testing on ad creatives and messages.
- Adjusting bids and budgets.
- Refining audience targeting.
Weekly Updates: Share insights on:
- Ad spend.
- Conversions.
- Campaign progress.
Client Feedback: Incorporate suggestions and recalibrate based on your input.
Step 6: Reporting & Review
Transparency is key. We provide in-depth reports to keep you informed:
Monthly Reports: Detailed insights into:
ROI and ROAS.
- Key metrics and their trends.
- Recommendations for further improvement.
Performance Review Meetings:
- Discuss campaign success.
- Plan the next steps for scaling or pivoting as needed.
Step 7: Scaling the Campaign
Once we’ve achieved stable performance:
- Scale up budgets for high-performing ads.
- Explore additional platforms or markets.
Test new creative ideas to sustain growth.
